Archive for October, 2009
October 21, 2009
While digging around in my email accounts for information about my Google Advertising Professional status, I discovered an email from Google loaded with twenty $100 Adwords promotional coupons.

Adwords Promotional Credits
These promotional codes were issued to replace the credits I had in My Client Center prior to Adwords switching to its new interface several months ago and are designed for acquiring new Google Advertising customers.
Thanks Google for these Google Adwords coupons.
I plan to use every one of them.
Tags:Adwords Coupons, Google Adwords Promotional Credits, My Client Center
Posted in Adwords Coupons, Google Adwords Promotional Credits, My Client Center | 1 Comment »
October 20, 2009
I thought the following search result for Bing Advertising on Bing.com was ironic.
The first result on Bing.com for Bing Advertising isn’t for “Bing Advertising” instead its a sponsored site link for “24/7 1st page placement” from “Google-Placement.com”.

Bing Advertising
Clicking the Bing advertiser’s link takes searchers to a landing page where the phrases Bing or Bing Advertising are nowhere to be found.
Instead, the following copy ensues:
Global Market Exposure is a Google AdWords Qualified Company that proudly employs experienced Google AdWords Qualified Personnel. This means you work directly with our Google Professionals removing all the guess work and costly mistakes. With Global Market Exposure’s aggressive ad campaigns, revolving ad text, and Guaranteed First Page Google and Yahoo Placement, your business receives maximum exposure and the positive name (product) branding you’re looking for, turning impressions into clicks and clicks into conversions.

Google Placement
If this type of search result was what Microsoft had in mind when they re-branded and relaunched their Bing search product as a decision engine, Microsoft might ought to rethink their decision engine.
Tags:24/7 1st Page Placement, Bing Advertising, Bing.com, Decision Engine, Google-Placement.com, Microsoft
Posted in 24/7 First Page Placement, Bing, Bing Advertising, Bing.com, Decision Engine, Google, Microsoft | 6 Comments »
October 19, 2009
Gmail Labs has announced a new feature where Google Docs can be previewed from within Gmail.

Google Docs Preview in Gmail
Clicking on “Show Preview” reveals the contents of the Google Doc within the same window while Open in a new window opens another browser window.
Allowing Gmail users to view Google Docs within their Gmail account reduces the amount of keystrokes required to view email attachments.
Tags:Gmail, Google Docs
Posted in Gmail, Google Docs | Leave a Comment »
October 17, 2009
I have enabled all of my WordPress blogs to post directly from my dashboard directly to my Twitter account.
Each WordPress blog posted to Twitter begins with “posted to WP.com”.
Today I discovered a link within my WordPress publish box for editing publicized Twitter posts.

Edit WordPress Tweet Messages
I am not sure whether the “posted to WP.com” Tweet introduction can be edited out or not but being able to add additional comments to Tweets should help make the theme and content of a each Tweeted WordPress blog post more clear to its audience.
Tags:Posted to Wp.com, Publicize, Tweet, Twitter, Wordpress
Posted in Posted to Wp.com, Tweets, Twitter, Wordpress | Leave a Comment »
October 16, 2009
comScore has released its internet traffic statistics for September 2009.
According to comScores’s Top 50 Ad Focus Ranking:
AOL Advertising led the September Ad Focus ranking reaching 91 percent of Americans online. Yahoo! Network ranked second, reaching 89 percent of the population, followed by Google Ad Network with an 86-percent reach.
The Ad Focus Rankings measure an ad networks reach ie., the percentage of the internet audience exposed to its content and advertiser’s messages.
Ad networks are advertising platforms where advertisers can buy an aggregated internet audience through a single ad distributors interface that reaches the ad network’s advertising partners like content network purchases made through Google Adwords.

Top 50 Ad Focus Rankings
Tags:Top 50 Ad Networks
Posted in Top 50 Ad Networks | Leave a Comment »
October 15, 2009
Today’s thought for the day about the emergence of social media as a business platform:
If social media like Facebook and Twitter were effective at generating business for businesses large or small – “social media” wouldn’t be free.
To take a step further it wouldn’t have been labeled social media – it would be called simply “media”.
Thus “social media” is really code for don’t count on its use producing any revenue for your business.
There – I said it.
Tags:Facebook, Free Social Media, Twitter
Posted in Facebook.com, Free Social Media, Twitter | Leave a Comment »
October 14, 2009
Do you have a question you would like to ask during Google’s Q3 ’09 Earnings Conference Call?
If so, Google has set up a Google Moderator form for submitting your questions.

Google Moderator
At this time there are about 24 hours left to submit and or vote for your favorite questions.
I wonder if all public companies have similar mechanisms in place for polling executives and board members about their companies performance and activities?

Google Earnings Call Q3 2009
If I recall correctly, Google Moderator is a self provisioned Audience polling product.
It seems to me every public company concerned with Corporate Governance and transparency issues could easily use Google Moderator to add an additional degree of interactivity with their audiences and accountability to their shareholders.
Tags:Corporate Governance, Earnings Conference Call, Google Moderator, Google Q3 2009 Earnings
Posted in Google Moderator, Google Q3 2009 Earnings | Leave a Comment »
October 12, 2009
My Bit.ly stats show a Tweet I posted about Google’s mapping partner Digital Globe’s satellite launch is the top conversation on the subject at the moment on their service.

Bit.ly Stats
As of this particular moment only twenty one Bit.ly total views have been referred to the referenced post @ Google – nine of which came from my Twitter link.
Not sure what if any value this result has – now or at any point in the future.
Tags:Bit.ly Stats
Posted in Bit.ly Stats | Leave a Comment »