Picking A Side Guarantees Attention

January 14, 2011

Picking a side guarantees attention.

As the media continues to face fragmentation of its audience’s attention, media in general will become more biased to retain what attention remains.

Dangit!

January 13, 2011

Yesterday was a long day starting with a five mile run at 5:00 A.M.

I didn’t get to write my blog posts until around 7:30 P.M. last night.

However for the second time in the last year, I wrote a post but forgot to click publish!

Thus my blogging streak here at TimothyCohn.com has seen two days without a post since September 1, 2009 yesterday being the last one.

Fortunately, I have pressed publish each and every day since September 1, 2008 at my SearchMarketingCommunications.com blog.

The Subject Is The Message In SMS…

January 13, 2011

“The subject is the message in SMS.”

Jack Dorsey, Chairman of Twitter

I would argue the subject is the message in every other media channel as well.

Google Engage For Agencies

January 11, 2011

Looking for resources to better help your clients succeed online?

The Google Engage for Agencies program helps webmasters, SEOs, SEMs, and marketing consultants offer AdWords services to clients and grow their client base.

Check out Google.com/agencies/engage  to get free AdWords training, marketing tools, and coupons that will help you acquire new customers.

 

Google CAPTCHA!

January 10, 2011

Running a bunch of Google accounts and websites by memory requires almost all of my bandwidth.

Every now and then I will not get the correct user name or password entered even after several attempts.

Eventually this generates a Google CAPTCHA which has to be entered to access the inaccessible site.

The CAPTCHA is used to keep bots and spammers from breaking into a Google account.

The CAPTCHA also serves as a irritant to old guys like me who can read regular type on computer screens but not necessarily fancy pants type like those found in the CAPTCHA.

Its one thing to try and remember a forgotten user name and or password, its an entirely different thing to try and remember either while also deciphering a tiny CAPTCHA.

Well after failing the CAPTCHA test more times than I care to remember, I finally came up with a hack that takes some of the guess out of the CAPTCHA work.

Regardless of which browser you use, each has a View toolbar where a browser page can be enlarged.

I never knew they existed until I realized the only way I could get the CAPTCHA right was if it was about five times bigger.

Google CAPTCHA

Google CAPTCHA

Voila!

Increase your browser view size to accurately see what any letters Google CAPTCHA throws your way!

Ad Agency Faux Pas

January 9, 2011

Ad agencies, the primary advocates for building website home pages in Adobe Flash have yet to grasp the full implications of their position vis-a-vis search engines.

Case in point.

While researching a list of local business listings in Google Places, I discovered the following “business description” and expanded web site view or lack thereof.

The business description?

“This content requires the Macromedia Flash Player. Get Flash”

Content Requires Macromedia Flash Player

Content Requires Macromedia Flash Player

Hopefully the above referenced advertising agency doesn’t promote internet savvy as their core competency.

Facebook’s Population Penetration And Peak

January 8, 2011

With Facebook’s having reportedly reached 600 million users worldwide, hasn’t Facebook already reached the vast majority of internet users on the planet?

Where can Facebook expect to add more users – China? India?

Even so, if Facebook can still only produce roughly $3.00 per user per year, what additional user growth if any would have any material effect on Facebook’s total annual revenue?

 

 

U.S. Geographic Market Economic Strength Map

January 7, 2011

This unemployment rate map from Forbes while not intended to be an indicator of a market’s economic condition, surely can serve as just that.

U.S. Geographic Market Economic Strength Map

U.S. Geographic Market Economic Strength Map

What geographic market can exhibit high unemployment rates and still consider itself healthy?

 

Mac App Store Launch

January 6, 2011

Today Apple launched the Mac App Store with the usual Apple fanfare.

Mac App Store Launch

Mac App Store Launch

I was excited to give the new Mac App store a try.

After an hour spent downloading Mac OS X 10.6.6, I learned my machine is at 10.5.8 which of course requires a paid update to Mac OS X 10.6 before I can install the new Mac App Store.

How silly of me!

Shouldn’t I have known a new Mac product I have an interest in would require my upgrading my systems to try it out?

Having owned Apple products since 1989, I indeed should have known better.

In related news – its been reported Apple plans to create a cloud based Mac.

Apple Creating Cloud-Based Mac

Apple Creating Cloud-Based Mac

Apps and Clouds – it is all starting to make sense now.

Adding A Tag Option Through Google Places

January 5, 2011

There are several “listing” options available to advertisers when creating a Tag via Google Places.

I am trying the “offer” option first.

Add A Tag In Google Places

Add A Tag In Google Places