Archive for the ‘Brand Messaging’ Category

Doesn’t Spelling Matter?

January 21, 2011

I was looking for some hotel information and saw the following AdWords ad with either the misspelling or typo  “3th Night Free”.

Whatever you want to call it, I am pretty sure the Rosewood Hotels Luxury Five Star Hotels and Resorts brand wouldn’t necessarily look highly upon misspellings and or typos being used in their corporate messaging.

AdWords Typo

AdWords Typo

Or wood they?

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Posted in 3th Night Free, Brand Messaging, Doesn't Spelling Matter, Google Adwords, Rosewood Hotels | Leave a Comment »