Archive for the ‘Slogan’ Category

Google: The First Global Brand Without A Slogan

September 14, 2010

Is Google the first global brand to flourish without a marketing campaign or accompanying slogan?

Slogan (n): motto: a favorite saying of a sect or political group

Google: Th Sloganless Brand

Google: Th Sloganless Brand

I haven’t seen or heard Google the brand utilize a single slogan, nor can I think of any brand global or otherwise that has achieved the success Google has without some kind of slogan.

Can you name one?