@TimCohn | Author Tim Cohn's Blog

Is Google the first global brand to flourish without a marketing campaign or accompanying slogan?

Slogan (n): motto: a favorite saying of a sect or political group

Google: Th Sloganless Brand

I haven’t seen or heard Google the brand utilize a single slogan, nor can I think of any brand global or otherwise that has achieved the success Google has without some kind of slogan.

Can you name one?

Tags: Brand, Google, Slogan

This entry was posted on September 14, 2010 at 4:16 pm and is filed under Slogan. You can follow any responses to this entry through the RSS 2.0 feed. You can leave a response, or trackback from your own site.