Posts Tagged ‘News’

Internet News Will Not Be Monetized in the Internet Age

July 28, 2009

There are a lot of people trying to solve the newspaper industry’s problem of how to monetize the digital versions of their news in an internet age.

After giving this problem a great deal of thought, I have concluded general interest news distributed over the internet can not be monetized on a scale anywhere near the profit margins its print equivalents have previously enjoyed.

Why?

Because internet distributed general interest news doesn’t convert into buyers.