Posts Tagged ‘comScore’

Facebook Search Queries Drop 14% In One Month

November 17, 2009

comScore has released it October 2009 Search Engine Rankings.

From comScore:

In October 2009, Americans conducted 14.3 billion core searches, with Google Sites accounting for 65.4 percent search market share, up from 64.9 percent in September. Microsoft Sites grabbed 9.9 percent market share, up 0.5 percentage points versus September.

October 2009 U.S. Core Search Rankings

Google Sites led the U.S. core search market in October with 65.4 percent of the searches conducted, followed by Yahoo! Sites (18.0 percent), and Microsoft Sites (9.9 percent). Ask Network captured 3.9 percent of the search market, followed by AOL LLC with 2.9 percent.

October 2009 Search Engine Rankings

October 2009 Search Engine Rankings

No search engine market share surprises. However, comScore’s Expanded Search Rankings press release neglects to mention one major web property’s search query surprise –

October 2009 U.S. Expanded Search Rankings

In the October analysis of the top properties where search activity is observed, Google Sites led the search market with 13.5 billion search queries, followed by Yahoo! Sites with 2.7 billion queries and Microsoft Sites with 1.5 billion searches. Bing experienced the largest growth of the top ten expanded search properties with an 8-percent increase in query volume to more than 1.2 billion searches.

Expanded Search

Expanded Search

Facebook’s search query volume dropped a whopping 14% from September 2009 to October 2009 – the largest drop of any of the major web properties comScore tracks.

Any ideas why?

Advertisements

Total Time Spent On Top Websites

November 10, 2009

comScore via its World Metrix report estimates the total time spent on the world’s top web properties.

The September 2009 World Metrix data shows Microsoft having a significant lead in total time spent on its sites over its next nearest competitor Google.

Total Time Spent

Total Time Spent

From the comScore Press Release:

Microsoft Sites Captures Nearly 15 Percent Share of Attention Worldwide

In September 2009, nearly 27 billion hours were spent on the Internet globally by a record online population of 1.2 billion Internet users age 15 and older. Microsoft Sites accounted for 14.5 percent of total minutes spent online in September, making it the most engaging global property, with Microsoft’s Windows Live Messenger representing nearly 70 percent of time spent on the property during the month. Google Sites captured 9.3 percent of total minutes (2.5 billion hours), with YouTube accounting for nearly half of total time spent (1.2 billion hours) at the property. Yahoo! Sites ranked as the third most engaging Web property at 1.7 billion hours, followed by Facebook.com at 1.4 billion hours. Facebook’s share of attention reached 5.1 percent in September, an increase of 2.9 percentage points from the previous year, as its continued growth in popularity precipitated this surge in share.

The study found that Microsoft Sites captured nearly 15 percent of time spent online worldwide in September, making it the most engaging global property, followed by Google Sites and Yahoo! Sites. Facebook.com, which continues to see significant growth on a worldwide basis, was the fourth most engaging destination with visitors spending 1.4 billion hours on the site in September, up 193 percent from the previous year.

Google and YouTube Videos Account for 40 Percent Viewed Online

September 28, 2009

comScore has released their August 2009 data from the comScore Video Metrix service, showing that 161 million U.S. Internet users watched online video during the month, the largest audience ever recorded.

Online video reached another all-time high in August with more than 25 billion videos viewed during the month, with Google Sites accounting for more than 10 billion.

The Top U.S. Online Video Content Properties* by Videos Viewed according to comScore were:

Top U.S. Online Video Content Properties by Videos Viewed

Top U.S. Online Video Content Properties by Videos Viewed

The Top U.S. Online Video Content Properties* by Unique Viewers:

Top U.S. Online Video Content Properties by Unique Viewers

Top U.S. Online Video Content Properties by Unique Viewers

How long will it take before total audience time spent viewing video online surpasses total audience time spent viewing television?