@TimCohn | Author Tim Cohn's Blog

Its only a matter of time before some enterprising angry consumer takes this Cee-Lo Green  video and mashes it up to create an unfavorable brand experience statement.

The mashed up brand protest video will then go viral reaching millions of YouTube viewers.

Brand  X will be inserted in the beginning of Cee-Lo’s lyrics.

The resulting viral video may end up producing as much word of mouth as the song did – more than likely though – just the wrong kind of word of mouth.

This entry was posted on February 21, 2011 at 5:37 pm and is filed under Uncategorized. You can follow any responses to this entry through the RSS 2.0 feed. You can leave a response, or trackback from your own site.