Gmail: Help Us Tame Your Inbox With Our Algorithm

I realize the Gmail Tame Your Inbox with Priority Inbox campaign has been live for at least six months yet today I received a Beta invite in my Gmail account.

Tame Your Inbox With Priority Inbox

Tame Your Inbox With Priority Inbox

After watching the video, it became clear to me that while Priority Inbox will serve their users as promised on one hand, on the other Google gets something out of too.

What pray tell does Google get out of mass adoption  of its Priority Inbox service?

An email usage algorithm guaranteed to more accurately deliver relevant ads to your Gmail Inbox.

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