Archive for November, 2010

Groupon – No Deal At Any Price

November 30, 2010

It may take some more time, but when the SMB market realizes they can’t make it up in volume and have been left holding the bag, the Groupon jig will be up.

Rinse, Retweet

November 29, 2010

Rinse,

http://twitter.com/#!/TimCohn/status/9287667418136576

Retweet…

Why Content Travels

November 28, 2010

Because it’s valuable to the sender, the receiver or both.

Marketing Risk

November 27, 2010

What is Marketing Risk?

Marketing which can’t be or isn’t measured.

How Not To Build An Audience Online

November 26, 2010

1. Write about a broad range of subjects.

2. Intentionally omit any key valuable insights.

3. Repeat process again and again.

Google Doodle Thanksgiving 2010

November 25, 2010

Happy Thanksgiving 2010 from Google.

Google Thanksgiving Doodle 2010

Google Thanksgiving Doodle 2010

Unlike most prior Google Doodles; you will have to use your imagination to find Google’s logo in this 2010 Thanksgiving Doodle.

Coming Soon To An Inbox Near You: Location Based Spam

November 24, 2010

Just think – as Facebook continues to gather more data on its users, inactive Facebook accounts like mine will receive “targeted” email in their inbox via non-published email addresses like mine below.

Location Based Spam

Location Based Spam

What’s odd about this email is it was sent to an address which is only published in one single and exclusive offline printed directory. There are no online versions of the directory nor is this particular email published anywhere else.

The spammer assumed I had an active Facebook account and that somehow the odds of my having a Facebook account were great enough that they could convert their spam email into a “fan” of their group.

I don’t think so.

Spreadable Media

November 23, 2010

Via the Neiman Journalism Lab –

“If it doesn’t spread, it’s dead.”

Henry Jenkins

YouTube Topics On Search Beta

November 22, 2010

I thought this was an interesting innovation in YouTube search – YouTube Topics On Search Beta.

YouTube Topics on Search Beta

YouTube Topics on Search Beta

While pointing to other Topics while searching in YouTube will likely result in more searches, I wonder if the same would be true if Google added the same feature to its search results on Google.com?

Sponsored Tweet: $5,882.50 Per Tweet

November 21, 2010

Even with 1,574,746 followers, $5,882.50 for a “sponsored Tweet” seems a bit rich doesn’t it?

Sponsored Tweet

Sponsored Tweet