Bit.ly Stats: Freemium Less Sum

Bit.ly’s stats are a great method for visualizing shortened url link click data.

Bit.ly Click Stats

Bit.ly Click Stats

I am just not sure how shortened and shared link’s value – if there is any – accrue to those who generate them.

At least with creating blog posts, an author can receive traffic directly.

For those who share links of other people’s content on Bit.ly, the other content creator and Bit.ly win but how does the link creator win?

My Bit.ly links generated 6,021 clicks over the last 30 days.

Bit.ly – I am still wondering what exactly is in it for me and the thousands of other shortened link creators?

Is link shortening just another one of those Freemium business models where creators create content for free because they “love” doing it not because they want to get anything in return for their effort let alone get paid?

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