The Groupon “Business” Model

Repeat business?

I think the fact Groupon promotes 90% of their advertisers ‘would do it again’ instead of promoting that 90% of their advertisers ‘have done it again’ ie., advertised with Groupon more than once says more about how great their business model is than all their press clippings have said to date combined.

A business without repeat business isn’t a business its a promoter.



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