Although I think their approach is backwards, the business model most likely to succeed in an abundance of information age is one like what Federated Media is pursuing – a business model that aligns the interests of content creators, audiences and marketers alike.
While I think the term “conversational” can be argued against successfully, I do believe the folks at Federated Media are accurate in their assessment of what may potentially be the only profitable content production model option available to would be media companies whether online or off.
Tags: Audience, Conversational Media, Federated Media, Marketers, Media
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